Upgrading
Retargeting users who just downloaded the app with a browser-based subscription flow
2 examples
Examples
Freeletics
Some of Freeletics' ads on Instagram focus on the light time investment needed to begin with the app. The CTA however leads to a browser-hosted paywall. A smart way to convert users driven by time investment rather than economic value.
Freeletics
Some of Freeletics' ads on Instagram focus on the light time investment needed to begin with the app. The CTA leads to a browser-hosted paywall. A smart way to convert users driven by time investment rather than economic value.
