Pushing event-based activation campaigns

Happn uses special events (eg. Easter, April Fool) and days of the week to send purposeful activation notifications to users.

See here with Lydia's campaign for Mothers' Day: get on the app to offer flowers or chocolate with your Lydia's credits.

See here an example with Reface's "fall in love with autumn" activation campaign.

See here with Tinder's campaign for the world single day.

See here with Happn's Christmas campaign.